News & Insights

What To Do if You Struggle Selling Concert Tickets

Written by Lysted Team | Mar 4, 2025 3:57:20 PM

Reselling concert tickets helps you recover ticket costs when you can't attend an event. If you struggle to resell tickets, using resale platforms and price adjustment techniques can help you reach your sales goals. Here is how to sell concert tickets online:

Use Resale Platforms

Listing your tickets on reliable resale platforms allows you to build trust with potential buyers. These sites verify that sold tickets are legitimate. Many buyers frequent resale sites to search for the tickets they want. When you list your tickets on Lysted, they appear on many highly visited ticket platforms, increasing the number of buyers who see your listing. 

Verified resale platforms offer secure payment and ticket transfer methods to make sure private information is not accessible to unauthorized individuals. We use industry-standard encryption to protect your data, and your payment information is given only to our authorized, secure payment provider. This means our team can't access your financial information.

Adjust the Price

When you're first learning how to sell concert tickets, determining an appropriate ticket price can be challenging. Ticket prices are often influenced by factors like:

• Artist popularity

• The venue’s location and capacity

• Time of year

• Supply and demand

• Nearby events

Researching these factors when reselling tickets helps you determine a fair price. Reviewing ticket prices for the same event can also be helpful. If you set a price higher than the cost of other available tickets, it may be harder to sell your stock. At Lysted, we give our sellers free access to an automated pricing tool. The tool reviews available market insights to suggest a listing price. This allows you to maximize your profit without extensive market research.

Time Listings Strategically

Listing concert tickets close to the event date may result in higher profits as supply is lower. Listing tickets too late could result in unsold tickets and lost profits. Learning when to list your tickets can increase sales rates. Selling tickets up to several months before the event enables you to reach buyers during periods of high event interest. Buyers who prefer to plan for events in advance are usually looking to buy tickets at this time. Demand may increase a few weeks before an event as last-minute buyers hope to secure remaining seats. Listing tickets just before a high-demand period can help make your tickets visible to buyers, potentially creating quick sales. 

Be Transparent

Providing buyers with accurate, detailed listings helps them know they are getting a fair price for the ticket you are selling. Listings should include seating information, including section, row, and number. Inform buyers what type of ticket you are selling, whether it is an e-ticket, mobile QR code, mobile transfer, or AXS mobile. This helps buyers determine whether your ticket matches their preferred ticket type. 

Ticket listings should also include key disclosures or attributes. Disclosures affect who can purchase the ticket, such as whether the event or venue is 21+ or if seats are ADA accessible. Include notes about obstructed views to avoid listing penalties and customer complaints. Attributes are usually favorable ticket inclusions, such as front-row or aisle seats and VIP perks. Buyers may be willing to pay more for tickets with these attributes.

Learn How To Sell Concert Tickets With Lysted

Selling concert tickets online with Lysted makes it easy to reclaim ticket costs or make a profit. Our pricing tools stay up to date with current market trends to help you set competitive prices. Your listing will also be automatically placed on thousands of resale sites, increasing your reach to potential buyers. Sign up today to list your tickets for free.