Pricing Strategies for Reselling Concert Tickets

There are a few factors to consider when reselling concert tickets, including strategies and market conditions. Specific strategies can boost your chances of selling tickets and earning a positive reputation. To price your tickets correctly and maximize profits, review these pricing strategies.

Using Historical Data

 

Historical data can help find the right price point to resell concert tickets. At Lysted, we use state-of-the-art software that tracks history based on the event, time, location, and more. This software analyzes the data to provide a competitive price. This allows sellers to stay up-to-date with market conditions to avoid underpricing tickets.

Timing Your Listings

 

Tickets posted at the last minute may miss out on peak pricing, while listings posted far in advance might not attract buyers. Sellers may view and adjust the ticket price on a centralized platform, viewing analytics and other related information. As the event approaches, sellers have the flexibility to make changes as interest increases so they don’t undervalue or overprice their listing.

Utilizing Pricing Tools

 

Pricing tools can be used in real-time to adjust based on demand, market conditions, and availability. Advanced software automates these price adjustments, allowing the system to respond to shifts in the market and helping sellers react quickly to sell-outs.

Demand varies by event, season, or fan base. High-demand concerts with limited seating may command higher prices, while smaller events may require more competitive pricing. At Lysted, we simplify the process of comparing your tickets to others on the market, ensuring your ticket stands out across multiple marketplaces. Here are a few additional strategies for using pricing tools:

  • Bundle Tickets: Bundling tickets with extras like parking passes, VIP access, or exclusive merchandise can increase their value and boost market exposure. This strategy works best for attracting premium buyers looking for a unique concert experience. Our listing tools highlight the special features of your tickets, helping them stand out. 
  • Competitor’s Listings: Seating locations, whether closer to the stage or in VIP locations, will also affect pricing. If your ticket has a better view, make sure the price reflects its value. This will help buyers understand why the tickets are worth the asking price.
  • External Factors: Weather conditions can influence an event. Sellers should stay informed, as external factors may affect pricing. Our platform allows for easy updates to ticket descriptions for any external influences.
  • Marketplaces and Fees: Each marketplace, like Ticketmaster or StubHub, has its own fee structure, which may include listing fees, selling fees, or transaction costs. We connect sellers to thousands of marketplaces through a centralized platform, simplifying the process.

Transparency About Pricing

 

Being transparent about pricing builds trust with potential buyers. By outlining costs, fees, and any special conditions, you make it easier for buyers to choose your listing over others. At Lysted, we provide tools to help you include essential details, such as seat locations and event information. Transparent communication also helps avoid misunderstandings or disputes during the transaction.

Use Lysted To Resell Concert Tickets

 

Reselling concert tickets requires a strategy tailored to the event, market conditions, and unique circumstances. There are several techniques to increase your chances of selling, including leveraging historical data. Lysted offers advanced, state-of-the-art software, providing tools like analytics, real-time pricing adjustments, and broad marketplace exposure. These resources can help you stand out in a crowded market.

Visit our website to register for a free account and explore which markets you want to list your tickets on. Our customer service is available seven days a week through email or chat to assist with any questions you may have.